Digital transformation is a term that’s often used but seldom defined. Simply put, digital transformation uses technology to create new or improved business processes, products, or services. For marketers, digital transformation can mean anything from automating repetitive tasks to creating more personalized customer experiences across channels. When customers expect more than ever from brands, digital…
With the growth of mobile marketing, privacy concerns have arisen for consumers and businesses alike. For example, how can businesses be sure that their mobile marketing campaigns are not collecting data on children or other vulnerable populations? And what steps can consumers take to protect their privacy when receiving mobile advertising? Here, we’ll explore some…
In today’s world, there are many ways to market your business. But with all the options, it can be tough to know which is right for you. So you should consider Bluetooth marketing if you’re looking for a unique and effective way to reach your target audience. Bluetooth marketing can send targeted messages and coupons…
Does your app have high app store ratings and low user engagement? If so, you’re not alone. Increasing user engagement on mobile is a challenge for many developers. Several factors can contribute to low user engagement, including poor design, functionality issues, and lack of compelling content. But there are also a number of things you…
Giving to nonprofits is a great way to support causes you care about, but finding the time and energy to donate can be tough. Mobile giving is a game changer for nonprofits because it makes giving easier than ever. Here are some reasons mobile giving is a great way to support your favorite charities. The…
If you’re looking for ways to collect user feedback for your mobile app, there are a few different approaches you can take. You can use in-app surveys, social media, or review platforms like the App Store or Google Play. Each of these has its own advantages and disadvantages, so it’s important to choose the right…
You may have heard that app stores take a big commission on every sale. And while that’s true, there’s much more to the story. This blog post will explore the reality of app store commissions and how they impact developers and businesses. You’ll learn about the types of commissions, why they exist, and how to…
If you’ve developed a mobile app, congratulations! You’ve completed an amazing feat. After all of the time and energy you’ve put into developing your app, it’s now time to focus on how to promote it and get people to download it. Luckily, there are a number of ways to do this. This blog post will…
Entrepreneurs are always looking for new opportunities to start their own businesses. With the rise of mobile technology, there are now more opportunities to start a business on the go. Here are some great mobile business ideas for the new entrepreneur. Whether you’re looking to start a full-time business or earn some extra income on…
There’s no doubt that blockchain technology has the potential to revolutionize many different industries. And one industry that this distributed ledger technology could transform is mobile app development. This is because blockchain can offer a more secure and efficient way to develop and distribute mobile apps. In this blog post, we’ll explore how blockchain could…
