the bridge atlanta | ammo

Overview of The Bridge Atlanta

Recently Sarah & Josh were at a breakfast held by the Metro Atlanta Chamber and they shared waffles with Carie Davis, GM of The Bridge Atlanta.  Our team learned about how The Bridge Atlanta is helping entrepreneurs work more closely with local enterprise level companies.
Never heard of The Bridge Atlanta?  Read more below or get the flyer.
What is The Bridge?
The Bridge is a unique Commercialization Program for startups, acting as a bridge between the entrepreneurial community and enterprise. The program facilitates startup and corporate interactions to explore opportunities for collaboration, pilots or commercial agreements.
Is this a new program?
No, but it’s new to Atlanta. Originally created by Coca-Cola, The Bridge has run two cohorts in Tel-Aviv, and we are ready to expand to Atlanta. The sponsors in the Atlanta program in addition to Coca-Cola will be Cox Enterprises, Intercontinental Hotels Group, The Weather Channel and Capgemini.
What kinds of startups are best for the program?
The Bridge startups range from early stage to growth startups, but ideally 1-2 years old, potentially already in market with a small number of customers or have a working prototype. They offer software solutions that are ready to commercialize that fit one of these core themes:

  1. Consumer Engagement Solutions
  2. Connected World
  3. Data Analytics
  4. Health and Wellness
  5. Fin Tech
  6. IT Security
  7. Logistics

What does The Bridge provide?
The program lasts six months and provides tangible commercial guidance. It does so by providing the startups with in-depth marketing, brand development and storytelling training, negotiation training, access to experienced business mentors and connection to corporate business sponsors. The commercialization process includes an opportunity to pilot or obtain a licensing agreement with any of the program sponsors. The Bridge does not require any equity or IP ownership from the startups. The Bridge will operate out of Tech Square with office space available to participating startups if desired.

Who can I contact for more information?

Carie Davis, GM, The Bridge Atlanta: 404 822 1566 or carieadavis@gmail.com.
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