No, but it’s new to Atlanta. Originally created by Coca-Cola, The Bridge has run two cohorts in Tel-Aviv, and we are ready to expand to Atlanta. The sponsors in the Atlanta program in addition to Coca-Cola will be Cox Enterprises, Intercontinental Hotels Group, The Weather Channel and Capgemini.
The Bridge startups range from early stage to growth startups, but ideally 1-2 years old, potentially already in market with a small number of customers or have a working prototype. They offer software solutions that are ready to commercialize that fit one of these core themes:
- Consumer Engagement Solutions
- Connected World
- Data Analytics
- Health and Wellness
- Fin Tech
- IT Security
What does The Bridge provide?
The program lasts six months and provides tangible commercial guidance. It does so by providing the startups with in-depth marketing, brand development and storytelling training, negotiation training, access to experienced business mentors and connection to corporate business sponsors. The commercialization process includes an opportunity to pilot or obtain a licensing agreement with any of the program sponsors. The Bridge does not require any equity or IP ownership from the startups. The Bridge will operate out of Tech Square with office space available to participating startups if desired.
Who can I contact for more information?